J. P. Morgan Gambles On Movies

Mel Brook's motion picture " The Producers" lead character Max Bialystock says, " The two cardinal rules of producing are one never put your own money in the show." And Leo Bloom asks, " And number two?". This time Max yells, " Never put your money in the show."

Obviously Morgan execs haven't listened to Max's caveat because they just formed an Entertainment Advisors division. The object of the new division among other services is to invest stockholders money into the production of motion pictures! Talk about illiquid and/or dubious rated investments as per the recent subprime mess. By comparison subprime mortgage paper looks like the gold standard.